If you are an SEO writer or otherwise a web writer looking for better SEO results, you want to do 3 basic things. First of all, you want to give your article a keyword friendly title. In essence, you want to title your writing in a way that people might actually search. Let’s say people search Benz, but they don’t search Mercedes. Then there is no reason for you to put Mercedes in your title. There are services that can help you to figure out what the majority of people actually search so that you can title your site appropriately. Second, you can bold or italicize letters. It makes them stand out, and therefore people will pay more attention to them. They should preferably be more important obviously. But it can help you to catch the attention of your reader. Finally, make links to your content. Whether you write it from another blog to which you do not actually link back to in this particular piece, because that would be considered link farming, or you pay someone else to do it for you, you need links to it. It not only gives you greater traffic. But when Google caches something, it also crawls it and then looks into the links it uses.